Soho Retail Traffic & Takeout Food CX
Earlier this evening, I posted an Instagram story showing which stores had lines to enter and which were seeing less traffic yesterday.
I also shared a photo of my pickup order from Gramercy Tavern At Home which, unsurprisingly, was the best takeout customer experience I’ve had. Daily Provisions, also from Union Square Hospitality Group, was a close second.
Retailers That Emphasize Community Will Boom After Social Distancing Is Over
Some of the most compelling specialty retail concepts incorporate both lifestyle merchandising and some kind of service, coffee or otherwise. Historically, it’s been a bonus if they also built community. That was likely to approach requirement status in the future anyway. Given current circumstances, once retail and hospitality open again, a sense of community will be even more valued.
Why Nike + The Infatuation is a Fantastic Collab
The multi-platform, multi-venue, multi-product program I’ve now seen over several weeks appears to be the result of the proven creativity of The Infatuation team and the risk-taking for which Nike has become admired.
Amazon Fashion’s London Pop-up
Observations and analysis about Amazon‘s London pop-up from retail consultant Rebecca Smith and me.
Retail Surprises at the Cartier Pop-up... and Amazon 4-star
On the way to visit the new Amazon 4-star store in Soho, I stumbled upon a Cartier pop-up at 120 Wooster (open until 11/4/18). Unexpectedly, I found both to be about discovery.
Retail, Now with Tour Guides
If more stores can capture people’s attention in similarly-immersive ways, then reserved and tour-guided retail could be part of the definition that I think today’s “retail as entertainment” hypotheses sorely need.
Storytelling through Stores
Hitting so many DNVB stores in quick succession reinforced for me a story. The story is that these brands - unlike retailers before them - are not opening stores for pure distribution strategy reasons.
Retail Experience & the Purpose of a Pop-up
While I’m all for the product-free pop-up, I’m looking for more of a tie between brand and experience than this one.
Fun with CPG Replenishment
A number of companies are jumping in to build more distinct CPG brands and subscription programs and to prevent such categories from being forever solidified as commodities. Here are three I'm personally using and loving.
Discovery Retail, Part 1: Consumer Electronics
This is the first part in a series I’ll use to explore retail (likely offline, but could be online) that emphasizes product discovery over - or in ways equal to - immediate sales.
Enjoy & Sonos, a Winning Combo
If you’ve followed Ron Johnson from Target to Apple to in-and-out of JC Penney, you know his latest effort is as Founder/CEO of Enjoy. All in all, I see Enjoy-type service being a competitive advantage for brands that use it. It’s hard to beat this level of - free - personal service that came at 1 PM on a Sunday following my order at 11 PM Saturday night.
Stores as Playgrounds & 5 Ways Dyson is Winning
On Friday, I visited the Dyson Demo store. I had read about it and, while I'm not in the market for a vacuum cleaner, what's the point of a retail store anymore if it's not a helpful experience with some form of product trial?*
Must-see Stores in NY
Someone visiting town for the holidays asked me what retail to see while in New York. I could go on and on (and on) but here's what came to mind first. Please comment or tweet and tell me what you'd add!
Stores: Better Than Ever & Getting Better (Part 1)
The best thing about Amazon making shopping boring is that stores - at the least the good ones - are being reborn as shopping experiences. And not just shopping, but education and community, as shown at ADAY in the thumbnail image.
When Stores Don't Help Themselves
Personally and professionally, I love stores. But in the past three days alone, I've observed too many of them failing on the basics.
A Weekend of Customer Experience Observations
I've been out and about in New York over the past three days and, without intentionally embarking on a channel checking tour, I've found myself making a lot of mental notes about the experiences I've had.
North America's Oldest Department Store Looks... New
I'm really impressed with how this retailer - a legacy department store in an age when their demise is predicted daily, no less - has evolved its product, presentation, and positioning. Plenty of retailers should be able to take a lesson from what they've done.
Going to a Store, but Not to Buy: Why?
For an increasing number of purchases, consumers don’t need to enter a physical retail store. It's why foot traffic is down: When consumers know they want to buy something, they often can do it online.
Consumers need reasons to enter stores even when they don't intend to buy. Here's what I've seen drawing traffic recently and keeping visitors inside.
Why I Like the New Adidas Store
Late last year, Adidas opened a new "brand store" on 5th Ave. and 46th St. in NY. While I kept my eyes open for the technology I know is there, it didn't jump out at me (which isn't a bad thing). But five other aspects of the experience did.